Laser lights for bicycles now on sale

A handlebar-mounted laser that projects an image onto the road ahead to increase a cyclist’s visibility is now available to buy.

Designer Emily Brooke has placed her Blaze light project on crowd-funding website Kickstarter.com, where it has attracted over £30,000 of investment from members of the public.

The idea of using a powerful handlebar-mounted laser to keep inattentive motorists on their toes will appeal to many cyclists, but the design is not intended to leave a trail of smoldering vehicles in its wake – rather the Blaze light shines the bright green image of a bike onto the road to catch the attention of motorists.

Brooke says of her design: “Eighty per cent of cycle accidents occur when bicycles travel straight ahead and a vehicle manoeuvres into them. The most common contributory factor is ‘failed to look properly’ on the part of the motorist.”

BLAZE was a concept that founder Emily designed and patented at University in Brighton. After doing a long ride for charity, Emily got the biking bug and spent the final year of her design course looking at the challenges facing city cyclists. The laser light concept was developed with help from her local council, a bus company, road safety experts and driving psychologists.

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